Choosing a domain name for your company can be difficult. There are so many factors to consider and it’s hard to know where to start! In this blog post, we’ll go through some of the things you should think about when picking your domain name.
One of the most important decisions that any business owner must make is what to name their company. The domain name you choose for your company can have a significant impact on your success. If you are struggling to find a good domain name, here are some tips to help you pick the right one:
Choose Your Top-Level Domain Extension Carefully.
A Top-Level Domain (TLD) is the domain of your website, which comes after it. There are plenty newer options but it’s usually best to stick with .com if possible because this has been around for a while and people are familiar enough with using these words as opposed to something like net or org that may be less known yet offer greater benefits overall
Incorporate Keywords Strategically.
Keywords aren’t just for content. Search engines use your domain name to understand what you’re about and help determine search rankings, so it’s essential that relevant keywords are included where possible on any site or blog post in order not only to represent yourself accurately but also get a leg up over others trying (and failing) at SEO optimization!
Make Sure Your Domain Is Easy to Pronounce and Spell.
You may want to think twice before giving your site a baby-naming approach. Although it might be memorable, you will eventually have to impart the website or email address verbally and this can become confusing depending on who is asking for what information
You should consider trademarking both spelling of a name as well as its pronunciation so that others cannot use them in their own marketing efforts without permission
Avoid Using Doubled Letters.
Using doubled letters in a domain name is practically asking for typos. Doubled characters are hard to read and even harder to type correctly, which could lead someone with bad typing skills to mistype the address of your site as theirs and stealing traffic from you
Keep Your Domain Name Short.
Short domain names are the way to go when you’re looking for an easy-to-remember, memorable internet identity. Why? Well firstly because they make it easier on our minds and secondly because shorter domains have been proven more successful in branding efforts!
Stay Unique and Brandable
A unique domain name can help your business stand out and potentially help you avoid legal trouble. It can also contribute to your marketing efforts, so you’ll want it to be brandable.
Choosing the right domain name for your new website is important and can make or break your business. If you pick a bad domain, you will have trouble getting new customers to find it and keep coming back. However, if you choose the perfect domain name for your company, people will be able to remember it and share it with friends!